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Our Lead Nurturing Services

The word “nurturing” by its very definition requires that human empathy, involvement and responsiveness be part of the B2B lead nurturing equation. Yet some lead management companies who refer to their process as “lead nurturing” bring no human judgment or involvement into the process at all!  OppSource uses a combination of personal contact with the proper lead management tools to achieve connection and conversation rates as great as ten times higher than basic outbound cold-calling. Explore our lead nurturing services below.

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The purpose of lead qualification is to keep wasted effort from happening and develop opportunities where you’re having the right conversation with the right potential customer. Learn more >>

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OppSource’s highly-trained team of internal, on-site Business Development Executives connect with and qualify leads to understand their specific needs and to accurately diagnose a next step. Learn more >>

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A strong generalized message is great to get them in the door, now it’s time to customize their experience with your brand through role-based content marketing. Learn more >>

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The OppSource business development reach-out process includes a very personalized, one-to-one style communication based on certain campaign criteria chosen by you. Learn more >>

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These pre-qualified leads have affirmed issues, declared interest and are ready to speak to a subject-matter expert. Learn more about our sales ready lead delivery or you can  view an example life-of-a-lead report.

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